Instagram New Logo (2016) Color Palette (Hex and rgb)

The new Instagram logo has a pleasing palette of reds, oranges, yellows, blues and violets. Here are the Hex and RGB colors of the new Instagram logo. The most prominent colors of the logo have been extracted using image-analysis tools.

Instagram Logo

The brand color palette for is made up of 7 colors.

  • Purple Violet
    Hex: #8a3ab9
    RGB: 138, 58, 185

  • Blue
    Hex: #4c68d7
    RGB: 76, 104, 215

  • Maroon
    Hex: #cd486b
    RGB: 205, 72, 107

  • Orange
    Hex: #fbad50
    RGB: 251, 173, 80

  • Yellow
    Hex: #fccc63
    RGB: 252, 204, 99

  • Red Violet
    Hex: #bc2a8d
    RGB: 188, 42, 141

  • Red Orange
    Hex: #e95950
    RGB: 233, 89, 80

Looking for more color palettes?

See our full list of brand color palettes.